
911 Pets & Vets
Emergency Intelligence for every Life you Love.
Consumer-First Product Stack
1. 911 Pets Home
Purpose: Emergency readiness inside the home
Buyer: Families, elderly pet owners, first-time pet parents
Components
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Home emergency hub (quiet, furniture-grade)
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AI visual monitoring (breathing, posture, distress)
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Guided emergency response (bleeding, choking, seizures)
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Locked emergency injectable & hemostatic pack
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One-touch tele-vet emergency access
Revenue
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Hardware sale
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Monthly subscription
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Consumable replenishment
2. 911 Pets Go
Purpose: Mobile & travel emergencies
Buyer: Active families, RV owners, park users
Components
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Portable emergency pod
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Oxygen, cooling, trauma supplies
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Vehicle heat & air alerts
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Emergency tele-vet access
3. 911 Pets Collar (High-Growth Daily Value)
Purpose: Continuous monitoring + emergency detection
Buyer: Mass consumer + premium tiers
Capabilities
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Activity & vitals inference
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Heat stress detection
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Collapse / injury alerts
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Emergency event escalation
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Short-range mesh + LTE where available
This creates daily engagement, not just emergency value.
High-ROI Niche Extensions (Phase 2)
4. 911 Pets Trail
Target: Hunting dogs, rural & off-grid owners
Differentiators
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Long-range tracking
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Injury & gunshot detection
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Handler-guided emergency treatment
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Offline emergency protocols
Revenue
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Premium hardware
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Pro subscriptions
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Outfitters & clubs
5. 911 Pets Guard
Target: Working & service animals
Includes
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Police K9
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SAR dogs
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Therapy animals
Value
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Heat & fatigue monitoring
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Ballistic injury response
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Incident documentation
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Command center dashboards
Funding
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Municipal, federal, defense, grants
Veterinary & Professional Layer (Phase 3)
6. VetLink 911
Purpose: Extend—not replace—veterinary clinics
Capabilities
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Live handoff from consumer to clinic
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Pre-arrival emergency data
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AI-assisted triage
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Post-event documentation
Why Vets Will Adopt
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Better outcomes
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Reduced chaos
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New revenue without staffing ERs
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Telemedicine efficiency
Target Emergency Niches (Consumer Priority)
Immediate Life-Threatening Events
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Severe bleeding (dog fights, lacerations)
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Heat stroke
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Poisoning
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Choking / respiratory distress
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Seizures
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Trauma (vehicle strikes, falls)
High-Emotion, High-Conversion Scenarios
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Dogs left in cars
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Child witnesses pet injury
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Elderly owner alone
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Rural delays to care
These drive rapid adoption and retention.
Technology Moat
Emergency AI
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Species-specific triage logic
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Breed risk modeling
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Visual respiratory analysis
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Behavioral anomaly detection
Hardware Differentiation
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Human-grade concepts adapted for animals
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Lock-controlled injectables
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Species-scaled oxygen & defibrillation logic
Data Advantage
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Largest pre-hospital veterinary emergency dataset
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Insurability & underwriting leverage
Revenue Model
Consumer
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Hardware margin
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Subscription ($20–$60/month tiers)
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Consumables
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Premium emergency events
Professional
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Vet network fees
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Clinic integrations
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Institutional contracts
Long-Term
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Insurance partnerships
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Employer benefits
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Government & defense spillover
Regulatory & Liability Strategy
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Veterinary telemedicine has lower barriers than human
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Emergency guidance framed as decision support
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Locked, guided injectables
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Vet-supervised protocols
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Clear escalation boundaries
Competitive Landscape
CategoryStatus
Pet insuranceReactive
Tracking collarsNo medical response
Tele-vet appsNo field stabilization
Emergency clinicsCentralized, delayed
Pets & Vets 911 is the first integrated emergency layer.
Strategic Roadmap
Year 1
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Launch 911 Pets Home + Collar
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Build tele-vet network
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Early insurance pilots
Year 2
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Trail & Guard expansion
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VetLink integrations
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Municipal partnerships
Year 3
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Livestock, equine, wildlife
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Global expansion
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Data-driven underwriting
Why This Wins
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Emotionally unavoidable
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Subscription-friendly
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Hardware + software flywheel
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Extends proven 911 human ecosystem logic
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Creates a new category: Pre-Hospital Veterinary Emergency Informatics
